The Mother’s Day 2023 collection honors the power of love and its unstoppable force. A mother’s love is a power we harness daily to sustain our families and ourselves. At Alex and Ani, we’re a team of moms. We are #BoyMoms, CEO moms, #GirlMoms, dog moms, and new mamas. Behind all the job descriptions, to-do lists, and schedules, it’s important to remember the why behind it all. The why is love.
You’ve learned all you need to know about motherhood from your mom and she passed that down from her mom. This is the village it takes to raise a family and we wouldn’t have it any other way.
She’s your mini-me, and you’re her everything. She’s watched you conquer it all, mama! Your superpower is being able to juggle work and motherhood with grace (most of the time). Love is your reason, it’s what fuels the long days, and it is your SUPERPOWER.
Motherhood is undeniably a full-time job with more duties than we could possibly list. Your selfless superpower is that you get it all done and then some! Stack on styles that effortlessly fit into your everyday look.
They’re your heart on four legs, your whole world! Pet mamas are a special breed, and every fur baby deserves to be loved as much as you love your four-legged friend. Layer on styles that honor pet love.
Family is a gift that lasts forever. There’s nothing quite as special as the relationship between a mother and her son. You’ve passed the best of yourself onto him and built a relationship that will last a lifetime.
Mama-to-be, this is a magical time, although it may not feel like it every day. Soak up every little kick and hiccup, and take a moment to appreciate your body for all its motherhood magic. Your little one is on their way into the world, and they can’t wait to meet you. Take in all the wisdom your mom has to offer and don’t forget to listen to your superhero intuition.
You are their biggest inspiration, whether they want to admit it or not. You’ve got style, mama! Add a pop of trending bold color to your look with our newest collection, and watch how your girls emulate your style.