We collect personally identifiable information through communications with you, or through the Alex and Ani website (our “Website”), whenever you interact with us online. Some examples include:
We may also collect personal information about you from third parties, such as demographic firms, to make our future service and marketing efforts more efficient and personalized to you. We also gather certain information automatically and store it in logged files. This information includes Internet Protocol (IP) addresses, browser information, Internet Service Provider (ISP), operating system, date/time stamp and clickstream data.
We use your personal information to conduct our business and to provide you with the best possible products, services and experience. To better serve you, we may share your personally identifiable information with service providers that provide support services to us or that help us market our products and services. Service providers, third parties who perform services on our behalf, are contractually restricted from using your information in any manner other than to help us provide you with the products and services available from Alex and Ani. We may also, in certain instances, disclose your personally identifiable information when we have reason to believe it is necessary to identify you, contact you, or bring legal action to protect your rights or the rights of Alex and Ani or others. We may also disclose your personally identifiable information when you ask us to do so or when we believe required by law.
PLEASE READ CAREFULLY. By entering your mobile phone number, you represent that you are at least 13 years of age and that you agree to these terms and conditions which may be amended from time to time. If you do not accept these terms and conditions, do not use the program. If you choose to participate in any Alex and Ani mobile alerts program that may involve the use of text messaging (either sending or receiving), Alex and Ani will not charge you for the text messaging. However, standard text messaging rates will apply to each text message sent or received as provided in your wireless rate plan (contact your carrier for pricing plans and details).
By entering your mobile phone number, you represent that you are at least 13 years of age and that you agree to these terms and conditions, which may be amended from time to time. If you do not accept these terms and conditions, do not use the program. If you choose to participate in any Alex and Ani mobile alerts program that may involve the use of text messaging (either sending or receiving), Alex and Ani will not charge you for the text messaging. However, standard text messaging rates will apply to each text message sent or received as provided in your wireless rate plan (contact your carrier for pricing plans and details).
Although you are not required to provide your location information to Alex and Ani to use our mobile applications, our store-specific services such as find-an-item require a zip code to function. You may manually enter a zip code and this information will be saved for future reference. Alternatively, when you download our mobile application, you may choose to allow it to obtain your precise location from your mobile device when you click the "near me" button. In this case, we will determine your zip code from the precise location data received from your mobile device. We do not store precise location data; only the zip code associated with the location. We may also update our mobile applications to offer automatic (or "push") notifications. We will provide push notifications only to those customers who opt-in to receive such notifications from Alex and Ani. If you have questions about location and notification privacy, please contact your mobile service provider or the manufacturer of your device to learn how to adjust your settings.
In the future, we may offer updated or enhanced versions of our mobile applications that include additional features created by us or using third party functionality. Our applications or the third party may automatically collect information about your precise location from your device, but only if you allow it.
A cookie is a small data file that is placed on the hard drive of your computer when you visit a website. A "session cookie" expires immediately when you end your session (i.e., close your browser). A "persistent cookie" stores information on the hard drive so when you end your session and subsequently return to the same website, the cookie information is still available. A web beacon is a small string of code that represents a clear graphic image and is used in conjunction with a cookie.
When you visit our Website, we may use both a session and a persistent cookie. This Alex and Ani-placed cookie may contain information (such as a unique user ID) used to track your usage of our Website and in some cases, your e-mail address. Your e-mail address will be saved in this Alex and Ani-placed cookie only if you register with us. A web beacon allows us to capture certain additional types of information about a visitor's actions on a website, such as a visitor's cookie number, the time, date, duration and number of page views, a description of the page where the Web beacon is placed, and details about any items that were purchased.
We may use Flash Cookies (also known as Local Stored Objects) or other similar technologies. A Flash cookie is a small data file placed on a computer using Adobe Flash technology that may be installed on your computer or downloaded by you to your computer. We use these technologies to personalize and enhance your online experience, facilitate processes, personalize and store your settings. Flash cookies may help our website visitors to, for example, set volume preference associated with a video experience, play games and perform surveys. They help us improve our sites by measuring which areas are of greatest interest to customers. We do not use Flash cookies for marketing or behavioral targeting purposes. Flash cookies are different from browser cookies and the cookie management tools provided by your browser will not remove Flash cookies. Learn how to manage privacy and storage settings for Flash cookies. If you disable Flash cookies or other similar technologies, please be aware that you may not have access to certain features and services that make your online experience more efficient and enjoyable.
We use third-party service providers to serve advertisements (banners or links) on our behalf across the Internet.
These service providers may collect non-personally identifiable information about your visits to our Website, and your interaction with our products and services. Such non-personally identifiable information is anonymous and does not include your name, address, e-mail address or other personal information. The anonymous information is collected through the use of a pixel tag (also known as cookies and action tags), which is industry-standard technology used by most major websites.
In addition to the anonymous information about your visits to our Website, our service providers may also use the anonymous information about your visits to other websites to target advertisements for products and services available from Alex and Ani.
When you visit our website, log in, register or open an email, cookies, ad beacons, and similar technologies may be used by our online data partners or vendors to associate these activities with information they or others have about you, including your email address. We (or service providers on our behalf) may then send communications and marketing to these email addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout
We are in compliance with the requirements of COPPA (Children's Online Privacy Protection Act), we do not collect any information from anyone under 13 years of age. Our website, products and services are all directed to people who are at least 13 years old or older.
Our Website is not intended to be accessed by children under the age of 13 and Alex and Ani does not knowingly request or collect personal information from any person under 13 years of age without prior verifiable parental consent. If we become aware that an individual is under the age of 13 and has submitted any information to Alex and Ani for any purpose without prior verifiable parental consent, we will delete his or her information from our files.
We maintain physical, electronic and procedural safeguards to protect the confidentiality and security of personally identifiable information transmitted to us using our Website. To guard your information, our Website uses Secure Sockets Layer (SSL). SSL encrypts your credit card number in transmission to our third party credit card processor. We do not store any credit card information on our servers. Please note that e-mail is not encrypted and is not considered a secure means of transmitting credit card information.
Following the California Consumer Privacy Act (CCPA), if you are a California resident, you may request that we disclose to you the following information covering the 12 months preceding your request:
The CCPA provides the right to request information about how we collect, use and disclose your personal information. The CCPA also provides the right not to be discriminated against for exercising your privacy rights. In accordance with the CCPA, you may request that we delete your personal information we collected or opt-out from any potential future sale of personal information. To make such a request or opt-out, please contact us at [email protected]. We will respond to your request consistent with applicable law. If you are an authorized agent making an access or deletion request for a California resident, please reach out at [email protected] indicating that you are an authorized agent.
The General Data Protection Act (“GDPR”) regulates the processing of personal data about individuals in the European Union. We are committed to full GDPR compliance. Please see below for additional information relevant to the GDPR.
What are my rights under the GDPR?
You have many rights relating to your personal information, as listed below. Additional information on your rights can be requested directly from the data protection regulator within your country. Your rights include:
You have the right to object to certain types of processing, including processing for direct marketing;
You have the right to be provided with clear, transparent, and easily understandable information about how we use your information and your rights (such as the information provided in this policy);
You have the right to request access to your information and certain other information relevant to how your information is attained and used. There may be a small fee associated with this request;
You are entitled to have your information corrected or amended if it is inaccurate or incomplete;
This right, also known as ”the right to be forgotten,” allows you to request that your information be permanently deleted or removed if you feel that you no longer want us to keep and use it. There can be exceptions to this depending upon the situation;
You have the right to block or suppress the further use of your information. When processing is restricted, we can still store your information but may not use it further. We keep lists of people who have asked for further use of their information to be blocked to make sure the restriction is respected in the future
You have the right to obtain and reuse your personal information for your own purposes across different services. For example, if you decide to switch to a new provider, this enables you to move, copy or transfer your information easily between our information technology systems and theirs safely and securely, without affecting its usability;
You have the right to lodge a complaint about the way we handle or process your personal information with your national data protection regulator;
You have the right to withdraw your consent at any time (although if you do so, it does not mean that anything we have done with your personal information with your consent up to that point is unlawful). This includes your right to withdraw consent to us to use your personal information for marketing purposes.
If you make a request regarding your rights, we have one month to respond to you. If you would like to exercise any of the above rights, you can do so here: [email protected]
On what basis do you process my personal information?
Personal information is processed by Alex and Ani in accordance with its (and its customers’) legitimate interests. We are happy to share our legitimate interest assessment (LIA) with you should you wish to see it.
We also process information based on your consent when you provide your information to us in order to receive our products and/or services.
Is the provision of my personal data a statutory requirement?
Is the provision of my personal information a contractual requirement?
Some of your personal information, such as your name, contact information, and billing information, may be required in order to provide you with our products and/or services.
Should you choose not to provide your personal details to us as a customer, we would be unable to provide you with our products and/or services.
Do you run any auto-decision making or profiling on me?
No, we do not.
Will my information ever be transferred internationally?
We may transfer your personal information outside of your country when it is required that we do so. The data is transferred safely and securely using adequate safeguards. Your data may also, when required, be transferred to our international offices using the same secure and adequate safeguards.
To update us with your information-sharing preferences, you may contact us using one of the following methods:
We are able to legally collect and use your personal information either because you have provided us with your consent to do so as explained above, and/or using your personal information is necessary for us to:
We will only retain your personal information for as long as it is necessary to process your order, keep you up to date with Company products and promotions where you have asked us to do so and/or to provide you with the best customer experience possible. Processing is necessary for the purposes of Company’s legitimate interests (for example, to deal with any claims or queries which you have relating to your order), or where we are required to do so by law.
You have the right to:
E-Mail: [email protected]
USPS Mail: 10 Briggs Drive, East Greenwich, RI 02818, Attn: Data Security