As the heart and soul of Alex and Ani, Founder and Creative Director, Carolyn Rafaelian, created Charity by Design, which serves as a unique division focused solely on giving and making the dreams of charitable organizations come true. Charity by Design empowers non-profit organizations both on a national and local scale to reach their goals by sharing their mission through the power of positive energy and creative design. Carolyn creates customized symbolic charms that capture the essence of a charity making it more accessible to the public while raising awareness and funds. A portion of proceeds are donated directly to non-profit organizations who strive to enhance the quality of lives on Earth. By allowing consumers to enter the charitable world through their purchases, we believe a new generation of philanthropists will emerge.
Who We Support
Charity by Design is partnered with organizations on a local, national and international level. All partnerships support an area of Charity by Design’s three points of outreach; environment protection, education, and health and wellness. 20% of all proceeds from the sale of the collection are donated directly to the partnering non-profit organization.
How We Support
Our Charity by Design division is always open to hearing from non-profit organizations about the wonderful work they are doing throughout communities nationwide and globally. We have many unique ways in which we are able to support the many nonprofit organizations that reach out to our division. For a description of the ways we can give back, please refer to our list of various ways below.
How You Can Support
Charity by Design is dedicated to helping raise funds and awareness for non-profit organizations striving to better the world around us. If you are interested in requesting our support, please click below for more information on our ways of outreach.
- Charmed by Charity™ In Store Events
- Product Donation Items
- Bangle Bar Events
- Event Sponsorship
- Charm Design
- Employee Engagement