Alex and Ani’s Charity by Design was thrilled to sponsor the third annual VH1 Save The Music Foundation Family Day on March 22, 2014. The event was held at The Anderson School in New York City and was hosted by pop star, Nick Lachey.
Nick Lachey welcomed the crowd.
A staggering 2,024 people were in attendance for a family-centered day of workshops, activities, and performances with the goal of educating children about music and self-expression.
Colour of London, the voice of Alex and Ani comprised of Jimmie Allen and Nate Woodall, performed a 20 minute acoustic set for the excited crowd. They also facilitated a singer-songwriter workshop, “Colours of Inspiration Workshop with Colour of London,” in which they shared how to stay creative and inspired as musicians. The children were asked to select a topic they enjoyed, to which they replied “fried chicken.” Jimmie and Nate accepted the challenge, and with the help of the kids, wrote a song about it!
We also had the opportunity to personally gift musicians who performed such as Jojo, Sebastian Mikael, and Max Schneider.
Gina Caramadre (left) and Jenn Olivo (right) of Alex and Ani Entertainment with pop star, JoJo (center).
Max Schneider loved his Gypsy Wrap!
Sebastian Mikael with his Gypsy Wrap.
It was incredible to see how much of an impact music has on children! We were honored to be a part of such a memorable day in celebration of the beauty of music.
The VH1 Save The Music Foundation is a non-profit organization dedicated to restoring instrumental music education in America’s public schools, and raising awareness about the importance of music as part of each child’s complete education. Since 1997, the Foundation has provided nearly $51 Million in new musical instruments to almost 1,900 public schools in more than 192 districts around the country, impacting the lives of over 2.3 million children.