Repackaging Classics as Key Chains

Have you ever thought to yourself: Where did I put my keys? While it seems an impossible notion at times, let’s face it, at one point or another, we have all lost our keys, which inevitably we can only find when we see our distinct key chain sticking out from under something.

Launching tomorrow, November 21st a.k.a. Black Friday, the Key Chain Collection unlocks the potential that lies within. By utilizing the sacred energy of symbols, each key chain invokes specific vibrations that empower the individual.

Key Chains are available in Russian Gold and Russian Silver in Path of Life, Tree of Life, St. Christopher, Star of Venus, Lotus Peace Petals, Seven Swords and Eye of Horus. In a continued effort to support relief efforts made by the American Red Cross, 20% of all sales, with a minimum donation of $20,000, will go toward the cause.

Alex and Ani Key Chains will be available in all Alex and Ani stores and on www.alexandani.com starting tomorrow.