Charity by Design: Farm Aid

In honor of the caretakers of the Earth, the dedicated farmers and original cowboys, the Cowboy Boot is an American icon that stands for unrelenting strength. Follow in the footsteps of these hardworking heroes to live in peace and harmony with the land.

Charity by Design’s partnership with Farm Aid reminds us to embrace the spirited energy of the Cowboy Boot Charm to remain consciously committed to preserving and appreciating all of nature’s gifts.

20% of all Alex and Ani sales of the Cowboy Boot Charm, with a minimum donation of $25,000, will go directly to Farm Aid to build a vibrant, family farm-centered system of agriculture in America.

The Cowboy Boot Charm Bangle is $28 and is available in Russian Gold and Russian Silver and can be purchased in Alex and Ani stores, on www.alexandani.com and at select retailers today. Enjoy!

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Charity By Design is the heart and soul of Alex and Ani. Carolyn works closely with organizations in creating a unique design that embodies the message and reflects the beauty of each charitable organization. We believe profoundly that people everywhere are anxious to participate in creating change and empowering those who so clearly need assistance. By allowing consumers to enter the charitable world through their purchases, we believe a new generation of philanthropists will emerge.