Calling all Women’s Wear Daily fans! Alex and Ani was mentioned in the front page article “Social Media Sites Gain In World of Digital Ads” in the January 21, 2014 issue.
The article details the explosive growth of digital advertising, specifically on social media platforms, and how more companies are investing in this medium due to it’s highly targeted nature.
Our Vice President of Digital Strategy, Ryan Bonifacino, describes how our advertisements on Facebook and Twitter allow us to reach both new and existing customers.
Check out the full article below!