Alex and Ani Farmyard Opens at Roger Williams Park Zoo

Do you enjoy visiting the zoo? If so, a newly revamped exhibit, the Alex and Ani Farmyard, opened today, June 23, 2014, at the Roger Williams Park Zoo (RWP Zoo) in Providence, Rhode Island to much excitement. The expansive exhibit aims to educate children on what it’s like to be a farmer in today’s world.

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Carolyn Rafaelian, Founder, Creative Director, and CEO of Alex and Ani, poses with the Charity by Design team and RWP Zoo officials at the opening of the Alex and Ani Farmyard.

The project is the result of a $400,000 donation through our Charity by Design division over a two year period to Roger Williams Park Zoo/Rhode Island Zoological Society. It features unique, hands-on experiences in the form of stations, such as the “milking station” and “egg collection station” sponsored by local businesses. There’s even a contact yard where children can get up close and personal with their favorite animals!

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A fan showed off her charmed arm featuring the Monkey and Ode to the Owl bangles which benefit RWP Zoo.

Our $400,000 donation further solidifies our commitment to RWP Zoo. Our partnership began in 2013 with the Monkey Charm Bangle and expanded with the Ode to the Owl Charm Bangle this summer. To date, the bangles have raised $142,000 for the Farmyard and educational programs at the Zoo!

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The Ode to the Owl bangle is the perfect addition to any charmed arm.

We are thrilled to be able to support RWP Zoo in their continued efforts to educate visitors and provide a safe home for various species of animals! We look forward to seeing the Alex and Ani Farmyard teach children about the world of farming for years to come.

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Want to help educate today’s youth about animals and the environment? Through December 2015, 20% of proceeds received by Alex and Ani from selling the Ode to the Owl Bangle, with a minimum donation of $20,000, will be donated to Roger Williams Park Zoo to provide science and environmental education programs to over 30,000 children from pre-school through high school.

Shop the Ode to the Owl Charm Bangle.

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This post was written by Brendon Cunha