Charity by Design Reaches $1.2 Million in Donations to American Heart Association

Have you heard the news? Our philanthropic division, Charity by Design, has reached $1.2 million in donations to the American Heart Association (AHA) since our partnership began in 2012! Charity by Design aims to empower non-profits to achieve their goals through a combination of positive energy and creative design.


The AHA receives 20% of the proceeds from the sale of the Best Friends Set of 2 bangles and the Whole Heart bangle. It’s amazing to think of how much these bangles resonate with our fans and inspire them to support AHA’s mission. In addition, Charity by Design has donated more than $37,000 to the AHA as a result of various in-store events as well as an additional $150,000 to the American Heart Association – Southern New England Annual Heart Ball gala.

A big thank you to our amazing fans who helped make this milestone a reality!

This post was written by Brendon Cunha